8 YEARS AS A TOP 3 FUNERAL DIRECTOR IN CARDIF
Inclusivity in Every Service

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Shape the Future with White Rose
Wales Bereavement & Mental Well-Being Conference 2025
The Wales Bereavement & Mental Well-Being Conference 2025, presented by White Rose Funerals & Memorials, is a vital national gathering dedicated to improving support for grieving families and strengthening mental health awareness across Wales.
This event is a powerful platform for action, bringing together government ministers, healthcare specialists, community leaders, and charity representatives to drive real change. Over the years, our conferences have made a tangible difference, from saving lives through suicide prevention training to helping charities expand their services and ensuring that families have a voice.
This year, our dialogue will be amplified by the presence of key figures, including Minister of Finance, along with Mark Drakeford, Mark Isherwood, senior coroners, and healthcare specialists. Their participation underscores the urgency of our core campaign: to transform bereavement care across Wales. We believe the most impactful ideas emerge from genuine collaboration, and this conference is where your insights can directly influence decision-makers.
Our Calls to Action:​
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Mandatory Suicide Intervention Training: For frontline professionals including funeral directors, teachers, NHS staff, and emergency responders.
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Inclusive Bereavement Support: To ensure all communities—including Deaf families, minority ethnic groups, and faith communities—have equal access to culturally sensitive care.
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A Public Mortuary in Cardiff: To provide modern, dignified facilities that reduce delays and relieve pressure on families and the NHS.

Carys Mannings
would recommend white rose as I think they are the best at what they do nothing is too much trouble kind caring understanding and very professional and how they help even after the funeral with mental health issues etc amazing
Jay Dave
I met Ahmed a few times & many months before my Mum's death in August. His respectful & sensitive nature made it an easy decision when her final days came. Despite strict, changing, but understandable CV19 guidelines, he and the team helped us observe religious rites & the admin necessary in a speedy & supportive way. The final day was a huge tribute to my Mum. I'd have no hesitation recommending White Rose.
Rob Morse
I have led the services of over twenty funerals that have been undertaken by White Rose and fully endorse their care and dignified service. On one occasion I had the honour of preparing the body of a former student of mine for his funeral, and observed first-hand the dignity shown by White Rose.
I have known the family for many years - I was Ahmed's teacher soon after he arrived from Palestine as a young boy - and I have been encouraged to see him establish this service to families in their hour of need. When my time comes I'm glad my arrangements will be in good hands.


